Based in Paddington in Sydney’s eastern suburbs, Penelope Porter bespoke furniture and interior design gives clients the opportunity to design their own unique piece of furniture, custom made in Sydney using the highest quality materials. Their bespoke pieces are exceptionally hand crafted to each clients individual taste and functionality. This quality and attention to detail needed to be reflected throughout the entire brand and website experience for Penelope Porter. Our brief was to transform a well established business and breathe new life into the look and feel. We created a beautiful monochrome logo using a combination of script and serif fonts. This allowed for plentiful use of colour throughout the site, highlighting the beautiful pieces of furniture for all to see. We created an extremely easy to use and functional ordering system for each style of furniture and transformed a big and detailed site, into a user friendly website that focused on the customer journey. We absolutely loved working on this beautiful and bespoke design.