what we're about

Your new branding besties.

Whatever your passion – be it your lifestyle brand, small business, the cookbook you’re writing or your nutrition blog – it’s an exciting time to be a creative. With so many platforms on which to share your content (print, social media, online and more) there’s never been so much opportunity to connect with a really targeted audience. We, at Kady Creative, know that sometimes this can also be a little overwhelming. The standards of branding material are on the rise (think the images on your Instagram feed or words on your website)… along with your audience’s expectations. There’s no denying it takes a little extra sparkle these days to stand out from the crowd.

At Kady Creative, we’ve worked with some of Australia’s favourite lifestyle brands helping them nail their brand strategy through brand design, ebooks, cookbooks and more.

You might be starting a business from scratch, or maybe your existing brand needs a makeover. Perhaps you’re writing a book or creating a wellness brand? Whatever your passion project, there’s a package available to suit you. Kady has hand-picked designers, photographers, wordsmiths and stylists, who will work with you to fully understand the ethos, heart and soul of your brand, building a strategy that reflects it perfectly. We aim to provide stunning, on-trend aesthetics (with plenty of unique character) that are consistent across all mediums, while empowering you with simple-to-use communication tools. Basically, we take the hard work out of your marketing and let you focus on your strengths – trust us, it makes discovering your dream clients a whole lot easier.

Meet Kady

Hi, I’m Kady – welcome to Kady Creative. I know how daunting it can be starting a new business or taking the first steps to writing a book… I’ve been there! I’ve also helped heaps of clients get past those initial hurdles and into the enjoyable part (it does exist!), where business is thriving. You’ll know it takes some bravery and lots of work to launch a new project (if you’re reading this, you’re on the right track) so you need to save your energy for the bits that come naturally to you. You know… that unique quality of yours, deep down, that made you start in the first place. My goal is to ensure you can focus on that, plus have no more website shame, no more cringing every time you hand out a business card or post online. Brand strategy is my thing – particularly in the food and lifestyle arena. I want you to have an on-trend, beautiful brand that you LOVE and are super proud of. I’ll hold your hand for the first bit and then send you off on your way, with confidence. You’ve got this! Here’s to dreaming big.



Kady O Connell is an art director, food photographer and cookbook author. Her extensive experience in graphic design and photography has taken her all over the world, and she’s now based in Sydney, Australia. These days, the holistic lifestyle she leads in sunny Bondi has naturally paired Kady with clients such as The Fit Foodie, Brenda Janschek and JSHealth by Jessica Sepel. Kady has an innate understanding of brand strategy, with all the skills to bring her visions to life. It’s her unique triple-threat of design, photography and digital prowess that has propelled Kady Creative into the thriving business it is today. Abreast of current trends, especially in the booming wellness industry, she’s become the go-to girl for local food and lifestyle entrepreneurs, translating their dreams into tangible, successful brands. Kady’s personal love lies with food and recipe developing – head over to Kady’s Kitchen to learn more. She recently styled, shot, designed and wrote her first cookbook, Behind the Half Door – Stories of Food and Folk, released in November 2017. A truly remarkable patchwork of Irish history, emotion-filled interviews and authentic recipes, it’s co-authored by her good friend, food-lover and journalist Biddy McLaughlin. Click here to order a copy.

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